In the world of web design, change is always constant. Each year brings about new trends and practices that web designers use to create beautiful and effective websites. Keeping up with these changes is essential to ensuring that your website continues to look its best and serve your visitors effectively. To that end, here are some of the latest web design trends to incorporate into your website.
Keep Your Website Looking Current with These Latest Web Design Trends
Art Deco Motifs
One trend that is seeing a resurgence in popularity is art deco. This elegant style was popular in the 1920s and 1930s and is characterized by its bold geometric shapes, intricate designs, and muted use of color. We’re starting to see this influence emerge in web design in a big way, with websites incorporating art deco-inspired motifs into their layouts and graphics.
Layout Over Images
In recent years, many websites have used large hero images as a way to capture attention and communicate their brand identity. However, we’re starting to see a shift away from this trend, with designers focusing more on layout and typography to create more emphasis on content. This doesn’t mean that images are no longer necessary – they still play an essential role in web design – but they are no longer the main focus.
Another trend that is becoming increasingly popular is oversized typography. Large font sizes create an eye-catching effect and draw attention to key pieces of text while turning the text itself into a graphic feature. Not only does this make your content more visible, but it also creates a strong visual identity for your brand. Ideal for both minimalist and elaborate websites, oversized typography works particularly well on home pages and landing pages.
Inclusive copy is a must because it makes the web a more accessible and welcoming place for everyone. By using more universally understood language, we can eliminate some of the barriers people face when trying to access information online. Some examples of inclusive language include using gender-neutral terms and ensuring all text is easy to read and understand.
Alt text, legible text (font, size, and column width), and clear images are also essential for making websites accessible to people with visual impairments. Creating an inclusive website is not only the right thing to do, it’s also good business and essential for any company that wants to compete in the global economy.
Collage-Style Graphics and Abstract Illustrations
Another trend we’re seeing this year is an increase in collage-style graphics and abstract illustrations. These types of images can be used to add visual interest to your website while also communicating your brand identity. Collage-style pictures are particularly effective at catching attention, making them great to use on home pages and landing pages. Likewise, abstract illustrations are very versatile and can be used throughout your site to add a touch of sophistication and intrigue.
Keep these trends in mind when designing your website, and you’re sure to create a stunning and practical site that stands out from the competition! Do you need help giving your website a refresh? Contact us at Stat Lead Marketing today, and our team of design experts is happy to help!